Define the buyer-user decision
State the audience, period, and decision boundary before entering buyer-user map evidence.
Free Product-Market Fit tool
Buyer-User Map
Separates users, buyers, champions, influencers, approvers, and blockers within a purchasing decision.
- Calculated instantly from your inputs
- No signup or data submission
- A focused next step for MVP planning
Your entries remain in this browser session and are not sent to MVPHub.
Your inputs
Enter the evidence for your buyer-user decision
Use facts from one stated period and keep units consistent. Every required input changes the result or its explanation.
Your calculated result
Your result
0/100
Planning score
Recommended next actions
How it works
Enter comparable evidence
Add measurable facts for this method: separates users, buyers, champions, influencers, approvers, and blockers within a purchasing decision.
Review the transparent result
Use the displayed arithmetic, assumptions, and weakest evidence area to decide what to verify next.
Frequently asked questions
What does the Buyer-User Map calculate?
Separates users, buyers, champions, influencers, approvers, and blockers within a purchasing decision. It uses only the evidence and assumptions entered in the form.
How should I choose the input period?
Use one recent, representative period and keep every count, duration, cost, or percentage aligned to that same period.
Is the result a guarantee or professional opinion?
No. It is a planning estimate or decision signal. Validate legal, safety, financial, or technical decisions with an appropriately qualified person.
When should I update this buyer-user map result?
Recalculate when the scope, evidence, capacity, constraints, prices, dates, or customer segment changes materially.
How we compare
| Capability | MVPHub | Miro | Airtable |
|---|---|---|---|
| Focused calculation from entered evidence | ✓ | — | — |
| Formula and assumptions shown in the result | ✓ | — | — |
| Buyer-User Map next-step guidance | ✓ | — | — |
MVPHub provides a focused buyer-user map calculation and next step. Miro and Airtable support broader collaborative planning, mapping, and operational workflows.