Home/Case Studies/Empty Miles Reduction
LOGISTICS & SUPPLY CHAIN MVP CASE STUDY

Turning Empty Return Trips Into Freight Opportunities

Trucks running empty on the way back from a delivery are a familiar cost that's hard to see clearly and harder to fix. We designed and built, from a blank slate, an MVP that identifies unused return journeys and matches available vehicle capacity with additional freight opportunities.

Backhaul matching dashboard showing available return capacity
Greenfield MVP Build A new backhaul-matching tool was scoped and built from a blank slate.
Focused On Empty Return Legs Purpose-built for spotting unused return journeys, not general fleet scheduling.
Capacity Meets Opportunity Spare vehicle capacity is matched directly against additional freight that fits the return route.

Making Empty Miles Visible Before They Happen

A truck heading back to base after a delivery often makes the trip with nothing loaded, even when compatible freight exists along the same route. The cost of that empty leg is easy to overlook because it rarely shows up as a single line item — it's absorbed quietly into overall fleet economics.

This MVP surfaces upcoming return legs with spare capacity and matches them against freight opportunities that fit the route and timing, so an empty trip becomes a chance to plan a loaded one instead.

IndustryLogistics & Supply Chain
ProductEmpty Miles Reduction Platform
AudienceDispatch & Fleet Planning Teams
DeliveryGreenfield MVP Development

The Challenge

Return Legs Went Unnoticed

Upcoming empty return journeys weren't flagged anywhere specific, so opportunities to fill them were routinely missed until it was too late to plan.

No Way To Match Capacity With Freight

Even when spare capacity was known, there was no structured way to compare it against available freight that could plausibly fit the return route.

No Existing Tool To Build On

No prior backhaul-matching system existed, so the matching logic and workflow needed to be designed from the ground up.

What We Can Identified

A focused tool for spotting unused return capacity and matching it to freight opportunities along the same route.

Empty miles reduction platform inner dashboard

Empty Return Leg Detection

Dispatch teams can see upcoming return journeys with spare capacity before the vehicle actually starts heading back empty.

Freight-To-Capacity Matching

Available freight is compared against known return routes and timing, surfacing realistic backhaul opportunities.

Route & Timing Fit Check

Matches account for route direction and expected timing, so suggested freight actually fits the planned return trip.

Capacity Overview By Vehicle

Planners can see which vehicles have unused capacity on upcoming legs, supporting faster backhaul decisions.

Match Review Workflow

Dispatch staff can review suggested matches and confirm the ones worth pursuing rather than acting on unfiltered suggestions.

Empty-Leg Visibility Over Time

Teams can see how often return legs are going unused, helping justify further investment in reducing them.

How MVPHUB Deliver The Empty Miles Platform From Concept To MVP

1

Spot

We identified how return legs and spare capacity were currently tracked, and where visibility was missing.

2

Define

We defined what counts as a matchable freight opportunity for a given return route and timing window.

3

Match

We built the core matching logic that compares available capacity against compatible freight opportunities.

4

Review

A review workflow was added so dispatch staff confirm matches before they're acted on, keeping a human in the loop.

5

Roll Out

The MVP was rolled out as a working tool ready to surface real backhaul opportunities on upcoming routes.

An empty mile is only a lost opportunity if nobody sees it coming — surface it early enough to act.

Engineering Behind The Experience

Return Leg Detection Logic

Logic was built to flag upcoming vehicle legs with unused capacity ahead of the actual return trip.

Route-Aware Matching

Matching considers route direction and timing so suggested freight opportunities are realistic, not just theoretically compatible.

Dispatch Review Workflow

A review step lets dispatch staff confirm or dismiss matches, keeping decision authority with the team.

The Outcome

Before: Empty Legs Went Unnoticed

× Upcoming empty return legs weren't flagged

× No way to match capacity with freight

× Backhaul opportunities were missed regularly

× No tool existed to support this at all

After: Spare Capacity Matched To Real Freight

✓ Empty return legs surfaced ahead of time

✓ Freight matched against available capacity

✓ Dispatch can review and confirm matches

✓ A working greenfield MVP ready for real routes

A Backhaul Matching Tool Ready For Dispatch Use

Greenfield MVP built from concept
Designed for dispatch & planning teams
Return leg detection & freight matching
Route-aware match suggestions

From Unnoticed Empty Legs To Matched Freight Opportunities

See the empty leg early. Fill it before it happens.

This platform did not begin as an add-on to a broader fleet system — it was scoped and built as a focused product for one specific problem: unused return capacity. The result is an MVP that gives dispatch teams a practical way to turn empty miles into freight revenue.

THE MVPHUB PRINCIPLE

"

The cheapest freight to move is the one that fits a trip you were already going to make — find it before the truck leaves empty.

"

Tired Of Trucks Coming Back Empty?

Bring us your route and capacity data. MVPHUB can help you scope a focused MVP that matches spare capacity with real freight opportunities.

Discover Your MVP → Explore Our Process →

AI-accelerated. Expert-verified. Built around the outcome your first release needs to prove.