Free Product-Market Fit tool

Competitive Positioning Map

Plots products against customer-relevant dimensions to reveal crowded claims and open positioning territory.

  • Calculated instantly from your inputs
  • No signup or data submission
  • A focused next step for MVP planning

Your entries remain in this browser session and are not sent to MVPHub.

How it works

1

Anchor one decision

Describe the real customer, product, or market context for the Competitive Positioning Map.

2

Rate the evidence

Score four tool-specific factors from assumption-only to repeated proof. They contribute 30%, 25%, 25%, and 20%.

3

Act on the weakest signal

The tool calculates a weighted score and turns the lowest-rated factor into a concrete validation priority.

Frequently asked questions

What does the Competitive Positioning Map calculate?

It calculates a weighted 0-100 confidence score from four workflow-specific factors: axis relevance, competitor evidence, claim-density visibility, open-territory clarity.

How should I choose each rating?

Use 1 for an untested assumption and 5 only for repeated, recent evidence from relevant customers. Conservative ratings make the next-step recommendation more useful.

Is this result proof of product-market fit?

No. It is a structured planning signal based on your inputs, not a substitute for interviews, observed behavior, retention, revenue, or statistically appropriate experiments.

Is entered information uploaded?

No. The calculation runs in your browser. Avoid entering confidential, personal, or commercially sensitive information.

How we compare

CapabilityMVPHubMicrosoft ExcelAirtable
Workflow-specific guided inputs
Transparent weighted calculation
Weakest-signal recommendation
No template setup required××

Competitive Positioning Map provides a focused, input-based result. Microsoft Excel and Airtable are general-purpose tools that can be configured for related analysis; this comparison does not assess pricing or overall capability.

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