Define the decision
State the customer question and product decision before structuring the output.
Free customer research tool
Evidence-Based Decision Memo
Links a product decision to customer evidence, alternatives, uncertainty, tradeoffs, and next learning.
- Calculated instantly from your inputs
- No signup or data submission
- A focused next step for MVP planning
Your entries remain in this browser session and are not sent to MVPHub.
Your inputs
Enter the evidence required by this workflow
Use current counts and explicit assumptions. Every numeric input changes the result.
Your calculated result
Your result
0/100
Planning score
Recommended next actions
How it works
Enter traceable evidence
Add the method-specific counts, links, alternatives, or effort required by the workflow.
Review the transparent result
Use the displayed coverage and next steps to complete the artifact without hiding uncertainty.
Frequently asked questions
What does the Evidence-Based Decision Memo calculate?
Links a product decision to customer evidence, alternatives, uncertainty, tradeoffs, and next learning. The result uses only the evidence and assumptions entered in the form.
Is the result a final research conclusion?
No. It is a planning or evidence-coverage signal and should be revised when the source evidence changes.
How should source evidence be documented?
Keep source, date, participant or segment context, consent status, and the decision link with every material finding.
Can this replace specialist review?
No. Obtain qualified analytics, privacy, ethics, or research review where the decision requires it.
How we compare
| Capability | MVPHub | Dovetail | User Interviews |
|---|---|---|---|
| Focused calculation from entered evidence | ✓ | — | — |
| Formula and assumptions shown immediately | ✓ | — | — |
| Single-purpose next-step recommendation | ✓ | — | — |
MVPHub provides a focused calculation and next step. Dovetail supports research analysis and repositories, while User Interviews supports participant recruitment workflows.