Anchor the situation
Describe the real trigger and customer without mentioning your proposed product.
Free Product-Market Fit tool
Jobs-to-Be-Done Statement Generator
Builds a clear job statement from the customer situation, motivation, desired progress, success criteria, and supporting evidence.
- Calculated instantly from your inputs
- No signup or data submission
- A focused next step for MVP planning
Your entries remain in this browser session and are not sent to MVPHub.
Your inputs
Describe the customer job
Use observed customer language where possible. The statement and score are calculated locally in your browser.
Your calculated result
Your result
0/100
Planning score
Recommended next actions
How it works
Define the progress
Capture what the customer wants to accomplish and the observable outcome that signals success.
Generate and score
The tool assembles a reusable JTBD statement and scores completeness, specificity, and evidence strength.
Frequently asked questions
What does this JTBD generator produce?
It produces a situation-led jobs-to-be-done statement, a 0-100 quality score, and prompts for the weakest part of the statement.
Should the statement mention our product?
Usually no. A useful job describes the customer progress independently of one proposed solution, leaving room to compare alternatives.
How is the score calculated?
Completeness contributes 50%, input specificity contributes 30%, and the selected customer-evidence level contributes 20%.
Is entered information uploaded?
No. Generation runs in your browser. Avoid entering confidential or personally identifiable customer information.
How we compare
| Capability | MVPHub | Microsoft Excel | Airtable |
|---|---|---|---|
| JTBD-specific guided inputs | ✓ | — | — |
| Generated statement | ✓ | — | — |
| Transparent quality score | ✓ | — | — |
| No template setup required | ✓ | × | × |
MVPHub generates and scores one focused JTBD statement. Microsoft Excel and Airtable can store related research when configured; this comparison does not assess pricing or overall capability.