Choose one review period
Count the lost opportunities and classify each by its primary evidence-backed loss reason.
Free Product-Market Fit tool
Analyzes lost opportunities for recurring issues in segment fit, urgency, trust, functionality, procurement, and pricing.
Your entries remain in this browser session and are not sent to MVPHub.
Your inputs
Use one consistent review period. A deal may have one primary loss reason in this lightweight model.
Your calculated result
Planning score
Count the lost opportunities and classify each by its primary evidence-backed loss reason.
The tool divides each reason count by reviewed losses and ranks the resulting percentages.
Use the dominant category as a research priority, then review the underlying notes before changing the roadmap.
It calculates the percentage of reviewed losses attributed to each reason, identifies the dominant category, and reports how concentrated the top reasons are.
This lightweight model uses one primary reason per deal so percentages remain interpretable. Record secondary reasons separately for deeper analysis.
No. Review segment fit, frequency, expected outcome, and willingness to commit before translating lost-deal feedback into scope.
No. The calculation runs in your browser. Enter aggregate counts rather than customer names or confidential deal details.
| Capability | MVPHub | Microsoft Excel | Airtable |
|---|---|---|---|
| Lost-deal reason inputs | ✓ | — | — |
| Automatic reason percentages | ✓ | — | — |
| Dominant-pattern recommendation | ✓ | — | — |
| No formula setup required | ✓ | × | × |
MVPHub calculates one focused lost-deal pattern summary. Microsoft Excel and Airtable can support broader sales analysis when configured; this comparison does not assess pricing or overall capability.