Free customer research tool

B2B Participant Role Mapper

Identifies users, buyers, champions, administrators, approvers, and blockers needed in B2B research.

  • Calculated instantly from your inputs
  • No signup or data submission
  • A focused next step for MVP planning

Your entries remain in this browser session and are not sent to MVPHub.

How it works

1

Define the decision

State the research decision and audience before selecting evidence or participants.

2

Enter observable evidence

Use measurable recruitment, coverage, timing, behavior, or comprehension inputs required by the method.

3

Review the transparent result

Use the displayed arithmetic and cautions to revise the research plan before fieldwork.

Frequently asked questions

What does the B2B Participant Role Mapper calculate?

Identifies users, buyers, champions, administrators, approvers, and blockers needed in B2B research. The result uses only the evidence and assumptions entered in the form.

Is the result statistically conclusive?

No. It is a planning estimate or research-quality signal. Use appropriate statistical analysis when inference is required.

How should participant data be handled?

Collect only necessary information, obtain informed consent, restrict access, and follow applicable privacy and research policies.

Can this replace an experienced researcher?

No. It structures a focused decision, but sensitive, high-risk, or complex studies still need qualified review.

How we compare

CapabilityMVPHubDovetailUser Interviews
Focused calculation from entered evidence
Formula and assumptions shown immediately
Single-purpose research planning result

MVPHub provides a focused calculation and next step. Dovetail supports research analysis and repositories, while User Interviews supports participant recruitment workflows.

Embed this tool

Add the tool to your site with this canonical iframe. It remains hosted and maintained by MVPHub.

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