VOICE-CONSISTENCY SCORE

UX Tone

Enter your intended tone and whether copy in each context matches it, and get a voice-consistency score across onboarding, forms, notifications, and errors.

  • Uses your inputs in a transparent calculation
  • Instant result with practical next steps
  • No signup required

Planning guidance only. Validate important decisions with customer evidence and your delivery team.

How it works

1

Pick your intended tone

Choose the tone your product is meant to have — friendly, formal, playful, or calm — as the baseline every context should be measured against.

2

Rate each copy context

For onboarding, forms, errors, and notifications, judge whether the existing copy fully matches, partly matches, or does not match your intended tone.

3

Get a voice-consistency score

The match rate across all four contexts becomes your score out of 100, with the specific contexts that drift flagged for a rewrite.

Frequently asked questions

Does UX Tone generate new copy for the contexts that drift?

No. UX Tone scores voice consistency from the tone-match answers you give — it does not generate replacement copy and does not run a real AI/LLM generation step.

How is UX Tone different from the In-App Microcopy Assistant?

The In-App Microcopy Assistant generates new, ready-to-use copy options for a chosen UI context and tone. UX Tone does the opposite: you enter copy samples you already have across multiple contexts, and it scores how consistently they hold your intended tone, flagging exactly which contexts drift. Use the Microcopy Assistant to write copy; use UX Tone to audit copy you already have.

Why do errors and notifications tend to drift the most?

Error messages are often written by engineers focused on the technical cause, and notifications are frequently templated from a backend system — both bypass the same review that onboarding and marketing copy usually gets, so tone drifts there first.

What if different contexts genuinely need different tones?

A slight register shift is normal — an error should still be calm even in a playful product. This tool measures whether the underlying voice (word choice, formality, warmth) stays recognizable, not whether every sentence is identical in mood.

What should I do with a low consistency score?

Start with the lowest-scoring context and rewrite a handful of representative messages to match your intended tone, then use those as a reference when reviewing the rest of that context's copy.

How We Compare

Feature MVPHub GrammarlyFigma
Voice-consistency score across multiple contexts Included Not included Not included
Flags exactly which context drifts from your tone Included Limited Not included
Grammar and style checking of individual sentences Not included Included Not included
Design where the copy appears visually Not included Not included Included

Grammarly checks grammar, clarity, and tone within a single piece of text, and Figma is where copy gets placed into the actual screens. UX Tone works at a different level — comparing tone consistency across several different copy contexts at once, which neither tool is built to do.

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