NET REVENUE RETENTION

Net Revenue Retention Calculator

Calculate net revenue retention including expansions, contractions, and churn from your starting cohort's revenue.

  • Uses your inputs in a transparent calculation
  • Instant result with practical next steps
  • No signup required

Planning guidance only. Validate important decisions with customer evidence and your delivery team.

How it works

1

Enter starting revenue

The cohort's revenue at the start of the measurement period.

2

Add expansion and contraction

Upgrades add revenue; downgrades subtract it.

3

Subtract churn

Cancelled revenue completes the calculation to ending revenue and NRR%.

Frequently asked questions

What's considered a good NRR?

100%+ is generally considered healthy; 110%+ is often seen as excellent for SaaS businesses.

Should new customer revenue be included?

No — NRR measures only the starting cohort, excluding revenue from customers acquired during the period.

How often should I calculate NRR?

Monthly on a rolling cohort basis gives the clearest trend.

How We Compare

Feature MVPHub ChartMogulBaremetrics
Manual NRR calculation Included Limited Limited
Automated cohort tracking Not included Included Included
Benchmark-aware verdict Included Not included Not included
No billing integration required Included Not included Not included

ChartMogul and Baremetrics automate NRR tracking from live billing data. MVPHub gives a quick manual calculation for a specific cohort.

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