Classify each question by type
Every question is tagged as context, behaviour, pain, alternatives, or willingness-to-pay — the five stages a research conversation should typically move through, from easiest to answer to most sensitive.
Free MVP research tool
Order your research questions from context and behaviour through to pain, alternatives, and willingness to pay, so each answer builds trust and detail instead of triggering guarded or rehearsed responses.
Your entries remain in this browser session and are not sent to MVPHub.
Your inputs
Enter one question per line and tag its type as context, behaviour, pain, alternatives, or willingness. The tool orders them correctly and flags anything placed too early.
Your calculated result
Planning score
Every question is tagged as context, behaviour, pain, alternatives, or willingness-to-pay — the five stages a research conversation should typically move through, from easiest to answer to most sensitive.
Questions are resequenced so context and behaviour come first to build rapport and shared understanding, pain and alternatives come next, and willingness-to-pay questions come last once trust is established.
Any willingness-to-pay or highly sensitive pain question placed in the first third of your original order is flagged, since asking about money or failure too early tends to produce guarded, less honest answers.
Early questions set the tone. Starting with easy, concrete questions about behaviour builds rapport and gets people talking in detail before you ask anything sensitive like willingness to pay.
The sequencer will still order what you give it, but consider adding at least one context or behaviour question first — even a single warm-up question improves the quality of later answers.
Yes — survey respondents drop off less and answer more honestly when questions follow the same context-to-sensitive progression as a spoken interview.
For a 30-minute interview, 6-10 well-sequenced questions with room for follow-ups is typical — more than that risks rushing through important detail.
| Capability | MVPHub | Notion | Google Docs |
|---|---|---|---|
| Automatic type classification and reordering | ✓ | × | × |
| Flags risky early placement of sensitive questions | ✓ | × | × |
| Free-form drafting and note-taking | — | ✓ | ✓ |
| Collaborative editing with a team | × | ✓ | ✓ |
MVPHub classifies and reorders your questions using a research-tested sequencing rule. Notion and Google Docs are where teams typically draft and collaborate on the question list before or after sequencing it here.